Our vision is to be the leading financial services organisation in, for and across Africa, delivering exceptional client experiences and superior value to all stakeholders. As Africa’s largest financial services group in terms of assets, we aspire to be the bank of choice for individuals, small businesses, large corporations, and investors looking for opportunities on the continent.
SBG’s success and prosperity is fundamentally interlinked with the success and prosperity of our clients and customers. As such, we are committed to delivering shared value for stakeholders in all business activities, across our countries of operation. We believe we have a valuable role to play in, for and across Africa. We are working with customers, clients and regulators to tackle challenges and seize opportunities.
As part of our efforts to realise our vision, we have placed a greater focus on our offering as a universal bank – able to provide customers and clients with a full set of financial products and services – in a seamless and integrated manner. This has required us to implement a number of changes to our IT platforms, operational processes and the ways in which businesses work together. It is a journey, and we are still some way from our desired destination. But we are committed to ensuring that SBG is not only the first-choice for all customers’ and clients’ financial needs – but that we also have a clear and integrated understanding of all the products each customer holds with us, and how we can holistically best serve their individual needs.
Every employee across the group plays a part in enabling us to deliver our strategy and achieve our vision. During 2015, we undertook an extensive engagement process with employees, toward deepening their sense of responsibility and accountability. Across the group, leaders engaged with their teams, from executive to front-line level, to talk about SBG’s vision, purpose and values, and our expectations of every employee to help us stay true to these guiding principles.
SBG’s employees are guided by eight company values. We use these as a lens to interpret and respond to business opportunities and challenges, to inform our interactions with customers and clients, and to guide our engagement with one another. We believe that living these values provides us with a competitive advantage, and we regularly and consistently engage with our employees to ensure that our values guide everything we do.
To be the leading financial services organisation in, for and across Africa, delivering exceptional client experiences and superior value.
Our legitimacy is premised on what makes us unique, and is the basis for our credibility.
Our values support our legitimacy, and are the basis on which we earn the trust of our stakeholders.
Our purpose and vision, supported by our legitimacy and values, guide our strategic execution through our integrated pillars, all of which are being strategically realigned to focus on our clients.
We impact on society and the environment, directly, through our product provision, services, relationships with customers and clients, and operational activities; and indirectly, through for example the projects and companies we finance.
Our obligations to our customers and the communities in which we operate include moral responsibilities to consider and manage the impact of corporate action on society and the environment. We follow the principles of the King III Report on Corporate Governance for South Africa, which requires us to assess our social, economic and environmental impacts. We are committed to respecting human rights in the way we go about our business activities, and to integrating environmental and social considerations into our decision-making processes.
We have to respond strategically to global environmental and social risks that threaten our ability to create sustainable value for the future. This responsibility is shared by all employees; however, corporate accountability for fulfilling our obligations rests ultimately with the SBG board and executive management.
We have developed policies and procedures to manage and mitigate these risks for the bank and for our customers.
Our values and code of ethics ensure that we do the right business in the right way. This is imperative to secure and retain the trust of our stakeholders.
Our code of ethics is informed first and foremost by our own corporate values, and secondly by appropriate ethical standards as set out in anti-corruption and corporate governance legislation in our countries of operation, globally recognised standards such as King III.
SBG’s code of ethics applies to all our banking operations and is aligned to group standards, policies and procedures. It is certified by the Ethics Institute of South Africa as conforming to the highest standards of international best practice. It is currently published in English, French and Portuguese.
Our employee handbook is available to employees on their local intranet sites and sets out our policies, principles and ways of working, and has a section devoted to our code of ethics and culture. Ethics awareness training is undertaken throughout SBG and new employees are inducted into our ethics culture as part of our employee orientation programme. Internal employee engagement mechanisms are used to deliver ongoing communication on our ethics stance and culture. Our values and ethics also form part of our performance management system.
Our code of ethics and values serve as the primary reference for employees when resolving any ethical issue.
Our engagement with our stakeholders underpins the success of our shared value journey.
The sustainability of our business requires a clear understanding of the social, economic and physical environments